What does it mean to be cruelty free? This word gets tossed around a lot and is FINALLY becoming a criteria that shoppers look for. In short, this phrase means that the product and the ingredients within were not tested on animals. Us Gals are making it our mission to encourage others to purchase and support companies that do not test on animals.
With a focus on our beloved makeup, let us be the first to say, we know how sacred your favorite lipstick can be. However- what if we said that the Bombshell Fuchsia lip color you can’t live without was derived from a company that poked, prodded and horrifyingly injected animals/DOGS with its ingredients before it became that perfect color…. I know that was a little blunt, but… the truth hurts. In this case, the truth hurts animals.
We’ve got to be the voice for the speechless and stand up for the fair and humane treatment of animals. I know it may be difficult, but we promise you can find a new beloved shade of lipstick that’ll look just as FAB as the Revlon you just threw away.
We want to remind you of our biggest life saver! We’ve mentioned it in previous posts- but we highly encourage you to download the “Cruelty Cutter” app. When you’re at Ulta shopping, all you have to do is scan the cosmetic item that you’re considering purchasing and the app will INSTANTLY tell you whether or not it is cruelty free. Us Gals don’t shop without it.
Wake up. Put on your CRUELTY FREE makeup. Change the world.