If you are anything like us gals you have an ongoing obsession with finding the best treats for your pups, ones that are healthy, that your dogs love, and also cute for the gram! When we came across this NYC based, dog mom ran company we were sold…and so were our dogs. We had a chance to chat with the owner of Three Loves NYC and asked her all the questions you were dying to know! See her answers below.
How did you get started with your business?
I was never very happy with store bought dog treats that mostly have strange ingredients that I can’t even pronounce. Anything natural sounding would often contain rosemary extract. Elmo suffers from seizures periodically with his epilepsy and rosemary extract tends to trigger seizures. I started baking him treats myself to know EXACTLY what’s in them. I only used organic, human-grade ingredients right out of my pantry. After extensive research and modifications, I created recipes with superfoods that are palatable for dogs. I actually tasted and tried all the treats to make sure they were good! My belief has always been that I wouldn’t feed my dog something I wouldn’t eat (well, when it comes to chicken liver, bully stick, etc. that’s a different story!). Then I thought, why don’t I make these treats available to other dog parents who also want the best for their fur babies?
Tell us about your pet(s)!
I adopted Elmo, a white lemon beagle, in 2014 when he was 1.5 years old. I was volunteering at a local shelter and one day, this very sad, scared dog showed up. All he had to do was jump up and look into my eyes – in that moment, I knew he was coming home with me. It was definitely love at first sight. Seeing him transform from a terrified, malnourished, shy pup to a happy, confident dog has been one of the most rewarding things in my life. As corny as it sounds, he changed my life. He’s my little sidekick I’m very proud to call my son!
What and who influences your work?
The main driving force and inspiration behind my work really stemmed from my love for dogs in my life so far – Lexy, Ellie and Elmo. Lexy and Ellie were the 2 gorgeous boxer girls my family had. Being first time dog owners back in 2003, we learned by trial and error to never assume that everything at the pet store can be trusted and deemed safe. Lexy was diagnosed with a brain tumor when she was 12. Ellie had a ruptured spleen from a tumor at 8 years old and passed away unexpectedly from surgery complications. These two tragic losses happened just 3 months apart. My family was devastated.This made us realize healthy diets should be for the entire lifetime of dogs. Every bite they take is a chance to eat something great that could keep them well. Their lives are too short to be eating bad food or treats. I always have Lexy, Ellie, and Elmo in mind when running this business and I’m all about honesty and quality.
What is/are your favorite pet brands and why?
I have great respect for Earth Animals and Elmo definitely loves them too! Their values and principles are very much aligned with my own. You can tell they are dedicated to providing natural, safe and healthy dog foods, chews and treats. I don’t see them as a competition but a brand I aspire to. The more healthy, safe dog food offering out there in the world, the better! This industry shouldn’t be about winning or taking over the market – it should be about providing great offerings so dog parents have more options and can provide the best for their dogs!
2020 has been a female dog… What do you have planned for your company in 2021?
I definitely agree 2020 will not go down in history as a great year for most people! We definitely continue the company’s growth and expand into other international markets. We ultimately want dogs all over the world to get their paws on our treats!
How can people support you and your business?
We are just recently launched in July this year and it sure hasn’t been the easiest year for anyone! We are so appreciative of everyone who is actively supporting small businesses and we definitely rely on them for our success. We love to hear any feedback and having our happy customers help us spread the word! Give us a follow on Instagram @threelovesnyc and tag us to be featured! 🙂
Where can people find you (website, social handles, stores)?
You can shop our treats directly on threelovesnyc.com or Instagram @threelovesnyc. We are also available on The Groovy Pooch Boutique (thegroovypoochboutique.com) & Bitch New York (https://bitchnewyork.com/). We have some exciting new retail partners in the works so stay tuned!
If you are interested in spoiling your pups with some new, healthy, and yummy treats do yourself a favor and check out @threelovesnyc!